Car Town Racing - Key Art

My primary role for Car Town Racing was to lay down the asset pipeline and provide art direction. I had heavy involvement with most of the UI, Branding, and 2D game art.

The following teaser images were meant to excite the Car Town community about our next game in development.

I produced car renders and posed the cars within the environments in Unity. I prepped the compositions and tweaked custom material shaders on the cars to get the desired reflective look. This process was combined with some Photoshop polish to get the final result.